5 Things Your OBM Can Do For You

As a business owner, you’re likely wearing tons of hats on a regular basis. You go from decision making to research & development. You nurture relationships and strive for the best possible customer service. You’re in charge of strategy, implementation, and bottom lines.

It’s hard to bring your A-game to all the different aspects of your business without feeling overwhelmed, stressed, and maybe even ashamed of what you perceive as weaknesses.

And stretching yourself thinner and thinner is rarely going to bring your business to the level you want it to reach. There are only so many hours in a week, and only so much multitasking you can do before hitting a breaking point.

Feeling overwhelmed? Here are 13 Ways the Busiest People Ever Avoid Burnout.

In order to scale your business and keep up with your high-quality standards, you need help.

Collaboration and a strong support system are crucial to you and your business’ sustainability and growth.

Define Your Goals To Find The Right OBM For Your Business

Once you’ve decided to work with an online business manager, you can prep for her arrival by defining the key elements of your business that you need the most help with. This step is crucial in choosing the OBM that will truly help you grow your business and achieve your goals in the long run.

• Management

Projects, teams, daily operations, affiliate and other client-facing programs, marketing, websites, and content plans, are all within the scope of what your OBM can take over for you. Your OBM is there to help you avoid distractions and keep laser-focused on your core business strengths.

When you bring a strong manager onto your team, you’re bringing in a team player whose purpose is to help you make your business reach its full potential. Your projects start moving forward smoothly and you open up your mind — and calendar — for your dream clients. 

• Product Launches

When you’re working on a new course, coaching service, membership program, or offers like books or retreats, investing in a launch expert makes a big difference in your business’ long-term success.

A powerful launch plan and execution puts your offer center stage for your audience and helps it gain momentum so you see a significant ROI from day 1. 

Your OBM makes sure you keep calm and walk through the development and launch as smoothly as possible. She removes the stress from daily challenges, helps you navigate any obstacle, and allows you to pour your energy into the product you’re about to launch.

• Strategy Implementation

Whether you’ve had coaches, marketing experts, or other specialized leaders make plans and strategies in your business, you may be facing the challenge of implementing everything you’ve planned with them.

A lot of paper and goals, but not enough time to work on it all.

An online business manager is trained to execute strategies, oversee their performance, and track their results so you can evaluate and pivot if necessary. By managing the process, your OBM gathers all the information you need to move forward without investing countless hours you could be using elsewhere.

• Speaking Engagements

When you’re looking to grow your brand awareness, speaking engagements give you the opportunity to showcase your expertise to a broader audience than most traditional marketing streams. 

A speaking engagement is a great networking opportunity, allows you to share your message with potentially thousands of people who are already interested in your offer, and helps you cultivate and nurture relationships with potential fans.

But they take a lot of time and planning.

Your OBM is prepared to help you sort through and book speaking opportunities, prep your materials, all the backstage coordination, and even arrange your travel for you.

• Revenue Streams

What would your business be without a steady income? Often the most time-consuming task, managing multiple revenue streams feels like a full-time job. And as your business grows, revenue stream management becomes a full-time job.

Your Online Business Manager can update your libraries, help with fulfillment and/or online distribution depending on whether you sell digital or physical goods, ensure your customer service is top-notch (you gotta keep that money coming in!), manage subscriptions, and keep your products updated and performing their best.

You came into entrepreneurship wanting freedom

Don’t let your business take it away from you. 

It’s easy to fall in the trap of doing everything at once. Thinking that a thousand open tabs and your phone buzzing by your side are maximum productivity. But deep down you know that you’re not truly doing your best (or feeling your best) when you juggle so many things all the time.

When you’re constantly distracted by a flooding inbox, trying to remember all the tools your new launch needs, and fielding questions from your clients, it’s hard to be truly engaged in the work that you’re doing. Your quality of work suffers, and you may start harvesting resentment towards your work.

Did you know entrepreneurs are one of the groups that report the highest levels of stress, depression, and burnout? Understanding Entrepreneurial Burnout (And How To Deal With It)

An OBM is the team member who helps you get to where you want to be

An online business manager is the ace up your sleeve that allows you to do only the work that brings in the revenue while she handles all the behind the scenes work.

When you have a strong support system to run your business, your stress goes down and every piece of the puzzle starts coming together seamlessly. So you can finally expand beyond your biggest dreams.

Are you ready? Let’s chat!